The REAL Cost
of Instagram

You think it's free.It's not.

YOUR ANNUAL VALUE
$274

Every year, Instagram extracts $274 in value from your data if you're in the United States.

You receive $0.

What Instagram
Really Collects

32/32
Instagram collects every single data type Apple tracks
Name
Email
Phone
Address
Health
Fitness
Payment
Credit
Precise Location
Area Location
Sensitive Info
Contacts
Messages
Photos
Videos
Audio
Browsing
Search
User ID
Device ID
Purchases
Interactions
Ad Data
Diagnostics
Performance
AR Data
Hand Data
Head Data
Usage Data
Time Spent
Link Clicks
More Data

What This
Actually Means

01

Instagram knows more about you than your closest friends. Every tap, every pause, every photo you linger on-it's all tracked, analyzed, and monetized.

02

Your complete data profile is worth 21 times more in the US ($274/year) than in Asia ($13/year). American consumers are premium targets for advertisers.

03

The more data they collect, the more valuable you become. That's why Instagram collects all 32 types-complete profiles generate maximum ad revenue.

04

Even when you close the app, Instagram tracks your precise location 24/7-building a comprehensive map of everywhere you go, everyone you meet.

05

Instagram shares your data with thousands of third-party companies-advertisers, data brokers, analytics firms you've never heard of and never consented to.

Let's Do The Math

2+ billion Instagram users worldwide
× $50–274 per user annually (varies by region)
× 10+ years you've been on the platform
Instagram has extracted $500–2,740+ from your data alone

You are not
the customer.
You are the product.

Instagram isn't free. You're paying with the most valuable currency in the digital age: your privacy, your attention, and your data.

STOPINSTA.COM